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Phoenix Global (PHB) is a cutting-edge blockchain platform that aims to revolutionize the way businesses interact with customers. The platform is designed to be consumer-centric and utilizes decentralized applications (DApps) to enhance the customer experience. At the core of the platform's technology is the Phoenix Oracle, an exclusive integration middleware that enables users to connect DApps to external data sources and systems seamlessly. This allows for the creation of more interactive, personalized, and well-connected consumer apps.

One of the key features of Phoenix Global (PHB) is its enterprise sidechains. These sidechains allow businesses to grow and upgrade their ecosystem in multiple sidechains, providing increased scalability and separating the main network from enterprise-level workstreams. Additionally, the platform's advanced smart contract system enables users to store specific components off the blockchain, while a two-fold consensus mechanism ensures smooth deployment of consumer applications.

The platform is also designed to encourage trust between businesses and customers. It utilizes a data transaction engine and data transaction protocols, which provide increased security, increased customer data ownership, and highly encrypted data storage on the decentralized blockchain. This makes Phoenix Global (PHB) an ideal platform for various sectors such as retail, automotive, luxury and lifestyle, consumer internet, financial services, and travel.

PHB is the native token of the Phoenix Global (PHB) cryptocurrency. It is a utility token used for transactions and other activities on the platform. The Phoenix Global (PHB) mainnet applications include consumer data, artificial intelligence, marketing, federated learning, customer experience, and CRM.

Phoenix Global (PHB) was formed in 2020 as a result of a merger between Red Pulse Phoenix and APEX Network. The platform's whitepaper was published in July 2021.

In terms of its history, Phoenix Global (PHB) was formed as a result of the merger between Red Pulse Phoenix and APEX Network in 2020. The merger aimed to combine the strengths of both entities to create a next-generation blockchain that could support the rapid development of decentralized consumer applications and enhance the customer experience. The Phoenix Global (PHB) whitepaper was published in July 2021, outlining the platform's vision, technology, and use cases.

One of the key features of Phoenix Global (PHB) is its Phoenix Oracle, which is an exclusive integration middleware that helps consumers connect DApps to all external data sources and systems seamlessly. This allows for a more interactive, personal, and well-connected experience for users of decentralized consumer apps. Additionally, the platform introduces enterprise sidechains, allowing users to grow and upgrade the application-based ecosystem in multiple sidechains, increasing scalability and separating enterprise-level workstream from the main network.

Phoenix Global (PHB) also has a advanced smart contracts system, which allows users to store specific components off the blockchain, and a two-fold consensus mechanism that focuses on pairing factors like agility and high performance. This allows for smoother deployment of consumer applications and seamless transfer of cryptocurrency between the main network and the side networks.

The platform is also powered by a data transaction engine that encourages increased trust between businesses and customers. The transaction data protocols reflected in the virtual machine provide increased security, a hike in customer data ownership, and highly encrypted data storage in a decentralized blockchain. Phoenix Global (PHB) aims to be of significant use in various sectors like retail, automotive, luxury and lifestyle, consumer internet, financial services, and travel. The PHB is the utility token of Phoenix Global (PHB) cryptocurrency.