Key Metrics

Real Volume (24H)$3,221,291.99
Fully Diluted Valuation$137,915,861
ATH Date7/7/2022, 6:43:22 AM
ATL Date3/10/2023, 9:54:42 PM
Circulating SupplyN/A
Total Supply1B
Popularity Rank823
What is ALTAVA?

Altava Group is a Singapore-based company that operates in South Korea. They specialize in building bespoke brand experiences that enrich the evolving world of expressions in the metaverse and beyond. Altava bridges the gap between physical and virtual worlds, providing a seamless experience for consumers and brands alike.

Altava has created a gamified social commerce platform for luxury fashion called Altava Worlds of You. This platform enables multiple expressions of self in the metaverse, allowing people to discover, curate, and play with their fashion choices. In addition, Altava Market is an extension of Altava Worlds of You, where consumers can shop, curate, and collect Worlds of Expressions in the form of NFTs for use in the metaverse.

The Altava Project is the metaverse of fashion brands, as a luxury-good-gamified-social and e-commerce platform. It brings culture-defining brands into the metaverse through virtual platforms and access to others. Altava Group has built partnerships with the world’s most prestigious fashion brands, including PRADA, Burberry, Armani, Bulgari, Balmain, Thom Browne, A.P.C., Moncler, Christopher Kane, Gentle Monster, Miu miu, Sandro, Fabrizio Viti, Maje, Alexa Chung, and many more.

Altava Worlds of You is a gamified social commerce platform for luxury fashion. Altava believes that people are more than one thing, and self-expression and style should never be limited by society, physicality, or otherwise. The Altava digital destination exists to enable multiple expressions of self in the metaverse so that people can discover, curate, and play with Worlds of You.

Altava Market is where users can buy and trade exclusive premium luxury fashion NFTs and virtual collectibles as either primary or secondary purchases. On the primary market, private auctions are regularly hosted where new NFTs are initially released. On the secondary or resale market, purchasers can buy and sell their personally-owned fashion NFTs.

Altava's mission is to be the platform that expands the world of luxury fashion from physical to digital. By bringing culture-defining brands into the metaverse, Altava provides an experience that is seamless and enjoyable for consumers and brands alike.

Altava was founded by Andy Ku and Elizabeth von Guttman. Andy Ku is the CEO and founder of Altava Group. He is a Cornell and Harvard graduate and a serial entrepreneur in social media and gaming. He was the founder of Nurien Soft, the developer of MStar, a 3D-avatar based fashion social game sold to Netmarble, one of the biggest gaming companies in the world with a market cap of $13.5B. He was also the co-founder and CEO of Realtime Worlds Asia and the founder of BlueArk Global, a mobile media, education, and game services company.

Elizabeth von Guttman is the co-founder and Chief Communications Officer of Altava Group. She is the co-founder of System Magazine and Ever Consulting & Manifesto. She also serves as the Business Development Director of Wednesday Agency Group.

TAVA is a purpose-built utility token for Altava Market, which sits at the intersection of luxury, creativity, and the latest developments in gamified and virtual fashion technology. The driver for TAVA tokens is the need to provide a relevant mechanism for purchasers to participate in the explosive growth of luxury in the metaverse and to align with the preferences of a rapidly expanding.


The investment information, comments, and recommendations provided here do not fall under the scope of investment consulting. Therefore, making an investment decision based solely on the information and comments provided here may not yield results that meet your expectations.

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