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Adshares Network is a decentralized, peer-to-peer marketplace for programmatic advertising built on the ESC (Enterprise Service Chain) Blockchain. The platform aims to improve transparency, predictability, and reduce fraud in the advertising industry, while also lowering costs for all market participants. The ESC Blockchain is designed to handle high volumes of simple transactions in seconds, making it a perfect fit for the needs of programmatic advertising.

The Adshares Network links publishers and advertisers directly through the use of blockchain technology, allowing for direct negotiations and removing the need for intermediaries. This not only helps to establish Adshares as a key player in the blockchain advertising industry, but also improves transparency and reduces barriers to entry for smaller players.

The platform operates on the principle of "show initially, collect money later" which helps advertisers to avoid the pressure of real-time bidding auctions and allows them more time to evaluate the authenticity of advertisements. The Adshares project aims to make existing ad exchanges redundant by creating an open system that allows advertisers and publishers to connect and transact directly over blockchains.

The standard token for the Adshares Network is the ADS token, which is based on the ERC20 token specification. These tokens are used for all advertising payments within the Network, and token holders receive a portion of the fees generated from processing transactions. Token holders can choose to keep their tokens in an ADS wallet account, and the ADS Blockchain has the ability to process up to 1.4 million transactions per second, making it much faster than other blockchains.

The Adshares Network was founded in 2017 by Dr. Leszek Rychlewski and Jacek Zemo, with Krzysztof Bochenek as the CEO. The whitepaper for the project was published on June 30, 2017, and the total supply of Adshare tokens is 38,758,206 ADS coins. The platform has been continuously developed since its launch, with the integration of tokens with the Adshares app and the listing of ADS on exchanges in Q2 2021 and an upgraded version of the Adshares app in Q3 2021.

The Adshares Network officially launched in 2018, and since then, it has been working to establish itself as a leading player in the blockchain advertising industry. In 2019, the Adshares team announced the launch of their Mainnet, which marked a significant milestone in the development of the platform. The Mainnet allowed for the creation of ad campaigns, the issuance of tokens, and the use of smart contracts on the Adshares Network.

In 2020, the Adshares team focused on expanding the reach of their platform by partnering with various media outlets, such as Forbes and TechCrunch. This helped to increase awareness of the Adshares Network and its capabilities. Additionally, the team also launched the Adshares Wallet, which allows users to store their ADS tokens securely.

In 2021, Adshares continued to expand its reach and partnerships, collaborating with major players in the advertising industry, such as Google and Facebook. The team also launched an upgraded version of the Adshares platform, which included new features such as the ability to create and manage ad campaigns, enhanced analytics, and improved performance.

With its decentralized, peer-to-peer marketplace, Adshares is poised to revolutionize the advertising industry. By eliminating intermediaries and allowing for direct negotiations between advertisers and publishers, Adshares is able to reduce costs and improve transparency in the advertising process. The Adshares Network's fast and secure blockchain technology, combined with its focus on innovation, makes it a strong contender in the blockchain advertising space. With the growing interest in programmatic advertising and the increasing use of blockchain technology, Adshares is well-positioned to continue to grow and evolve in the future.